The T-Shirt Revolution: Building Your Business Using a Digital Apparel Printer

• ISBN13: 9780615250915
• Condition: New
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Threadless.com is the phenomenally successful T-shirt company with millions and millions of tees sold since it began in 2000. It pioneered the online business model of crowd-sourced or community-driven design, in which people submit designs that are voted on by the site's 1 million users and printed. Over the past 10 years, the company has amassed a vast archive of very cool, very hip, and often very entertaining designs, and Threadless is a spectacular showcase of 400 of the very best T-shirts created by the community--a barometer of art and design over the past decade.
 
Much more than a book of extraordinary graphics, Threadless tells the extremely interesting story t! hat inspired Inc. magazine to hail Threadless.com as "the most innovative small company in America." There are also profiles of individual designers and "think pieces" from influential admirers, including design guru John Maeda, Jeff Howe of Wired, and bestselling business/marketing writer Seth Godin.

The Tâ€"shirt may be the most ubiquitous, affordable, and popular item of clothing. Over the years it has served as a means to broadcast social, musical and political affiliations. Most recently, the Tâ€"shirt has become a creative tool for expressing inventive design.

The Tâ€"shirt designs in this book have been selected by Beams T, a hugely popular fashion retail chain and manufacturer in Japan devoted to Tâ€"shirts. Founded in 1986, Beams T regards the Tâ€"shirt as a canvas for new ideas in art and design and each year of their 20â€"year history, has invited artists from around the world to create designs for their Tâ€"shirts.

In this bo! ok, 350 of the best of these Tâ€"shirt designs are featured in! full co lor.

Accompanying the book will be a CD ROM of flash animation which will allow readers to create their own tâ€"shirts. There will be brand new work, created especially for this CD ROM, by 10 Japanese artists including Tsuyoshi Kusano, Tsuyoshi Hirooka, Kiyoshi Kuroda, Kenjiro Harigai, and Tomoki Kurokawa. The artwork included will be the actual size, enabling the reader to print their favorite artwork on their own tâ€"shirts. The artists selected are some of the most renowned graphic designers/ illustrators in Japan and are regular collaborators of Beams T.

Tâ€"SHIRT FACTORY will include an index with a photo and bio of each author.

This book is about decorative apparel printing by digital press. The $22-billion garment printing business is going through a rapid change thanks to the exciting new digital technology. The authors give a comprehensive overview of the industry's past, present and future, and explain how to adopt the new technology and profit fr! om it. Garment decorators and entrepreneurs alike will benefit enormously by taking advantage of the new digital printers, a.k.a. T-shirt Printers.
The authors are twenty-year veterans of the industry and experts in inkjet technology. They introduced the digital revolution to the sign and screen printing industry nearly a quarter-century ago. Now they are leading the way in digitally transforming the apparel textile printing process. This book is a comprehensive and indispensable reference guide for anyone considering digital garment decoration.